MEST1 mock exam: learner response

Question 4) Media Audiences

The program, to a certain degree, informs, educates and entertains the audience. Throughout the sequence, there were some educational references for the target audience. For example, some people might not have known that penguins were famous for the belly flop but by watching the sequences, they would have learned. Also, the use of technology was another great way to help educate the audience as the quality of the filming gave the audience the ability to see the extreme beauty of the environment 

This clearly links to inform. The programme informed the audience certain things such as the difficulty of capturing the penguin doing the belly flop in action. 

Also, the programme was able to entertain. There were many humorous moments in the programme such as when one of the crew/team was getting run over by the penguins.Throughout the sequence, humour references were made to make Frozen Planet more entertaining for the audience. 

The target audience is from the age of 25-50 and by watching the programme and being educated, the category of surveillance comes to mind as they are observing nature. They may also find personal identification by being informed and educated about the situation. They would be succeeders, resigned and explorers,so people who usually find interest in nature. Therefore, they would fall into the upper section on the social class, perhaps A or B.  The majority of the audience would find this programme educative, informative and entertaining.